Bra Bummers

An ill-fitting bra can cause bodily harm. Here, signs you need better support.

Your back and shoulders ache.

The band size is probably too large for your body, causing you to tighten the shoulder straps to make up for the lack of support. To get the correct band size, measure your torso by putting a tape measure right under your breasts. When trying on bras, you'll know the band fits if it stays level just under your armpits and across your back.

Your boobs feel really tender whenever you move.

The cups may be too big or the elastic in the cup fabric may be worn out, leaving your girls free to bounce around. Also, the band size could be too large, allowing it to ride up your back and the cups to angle down loosely, like a seesaw.

You notice redness under your breasts.

Your bra may not have enough padding around the underwire or the cup size could be too large, causing it to fail to lift your breasts off your chest and resulting in chafing.

Source: Bra Expert Susan Nethero, founder of Intimacy Bra Shops

- from Cosmopolitan Magazine, July 2008

Victoria's Secret Bust-Firming Bra

Victoria's Secret has a new bra that claims to increase skin's firmness.

The secret's out: 4 weeks to a firmer looking you. Introducing the only bra proven to tighten, firm and enhance the appearance of your skin - all you have to do is wear it. Beauty Secret™ gives your bust a more uplifted effect in just 4 weeks. Innovative firming and renewal treatments diminish signs of aging and improve skin's ability to retain moisture, resulting in a naturally firmer-looking bust area. Beauty Secret™ is an unprecedented breakthrough in the world of bras...and now it's yours to experience.

• Gives an 18% boost in skin firmness after 4 weeks of continuous wear (8 hours daily)
• Safe to wash (hand-wash preferred): retains renewing power for the life of the bra
• Feels just like any other bra: no inserts, creams or lotions
• You'll notice results after 4 weeks of continuous wear (8 hours daily), with maximum rejuvenation in 8 weeks

Findings occurred after a 4-week period.

The actual science behind these bras isn't mentioned anywhere.

See the new Victoria's Secret Beauty Secret™ bras